According to the American Cancer Society, over 225,000 new cases of invasive breast cancer are expected to be diagnosed in 2012. Sadly, the organization also estimates that nearly 40,000 women may lose their fight with breast cancer this year. For people who have been impacted by this devastating disease, breast cancer awareness is a daily reality. For others, October is their annual reminder to stay informed and get involved.
Though a number of companies support Breast Cancer Awareness Month, the following list of brands represent great opportunities to help out.
Oriental Trading Company
The popular party supply store supports Susan G. Komen for the Cure with their Running Ribbons Products. 15 percent of sales generated from cups, streamers, water bottles, coin purses and more will be donated. Plus, FreeShipping.org offers an exclusive coupon code for free shipping on orders of $49 or more, allowing you to avoid pesky delivery charges.
National Football League
That’s right, the manly men of the NFL support Breast Cancer Awareness Month through “A Crucial Catch” campaign that includes players sporting pink accessories during games. Though all teams show their support in October, the Dallas Cowboys take their pledge a step further with the iPromise campaign. This campaign encourages fans and supporters to make personal promises to support the cause and also offers pink-laden team gear for purchase.
Ford has been active in its support for breast cancer awareness since 1993, but its Warriors in Pink program is one of the few that donates 100 percent of the net proceeds to the cause. In addition to apparel and accessories for men and women, you can also create a custom T-shirt with a personal message. Naturally, car decals are another way to show your support.
In support of Amy Erickson — a former “roastmaster” who lost her battle with breast cancer at just 33 years of age — you can purchase Amy’s Blend products and 10 percent of sales will go to CancerCare. The non-profit organization offers free assistance to individuals, families and caretakers affected by cancer.